1st RULE OF STARTING A HOME-BASED BUSINESS

Don't break the first rule network-marketing - MARKET THE PRODUCT THAT LITERALLY WORKS FOR YOU. So often people get caught up in the different selling-points and advantages of the products that they see, they never stop to ask themselves whether or not they themselves would purchase or use the actual product. You see, every product has an advantage. Every product will replace the last. The important thing to consider is "which one of these products would I buy or use the most?"

It can become quite a challenge transforming yourself from an everyday person into a top-notch salesman. This is often reflected in our attempts to recruit new members or clients into our Home-Based Business programs. We forget to mention the most important part. There are still questions about our product that we don't feel confident enough to answer. We feel uncomfortable and disingenuous about marketing to our friends and relatives. All this because we ourselves are not sold on the product. This is why I suggest to you NOT to break that first rule of network-marketing - MARKET THE PRODUCT THAT LITERALLY WORKS FOR YOU. If you are marketing a product that you use yourself, you then stop selling and start sharing information. There is a stark difference. No one likes a salesman. But everyone trusts the individual who they feel shares something valuable with them. The reason is because there is no pressure in a "shared" experience. There is no pressure that comes with information. People are left in control of their own impulses and allowed to process that information by their own volition, as opposed to processing it against the clouded resistance they throw up to avoid being convinced by a salesperson. Take a second and let the difference sink in. Keep in mind also that you cease to sell/convince people to use your product and begin to explain to them the advantages that the product provides for you and your family. Whether the main advantage is the use of the product and the way it makes your day-to-day activities easier to accomplish, the extra income it provides, or the tax advantage that comes with owning a business, people always look to you first in order to determine whether or not your product is of any real value. If you don't have it, use it, want it, or endorse it, you cannot expect anyone but a complete sucker to want it for themselves.

In closing I will give you a prime example. I myself own a network-marketing business in travel. Needless to say I like to travel, so obviously it is an opportunity that first works for me. I travel at an agent's rate, I book the best hotels and rent better cars at much lower costs, and I write off my vacations, portions of my internet, cell phone, gas, and food expenses. Whether or not I sold one person on the idea of using this product, I myself would still make full use of these advantages and more. The funny thing about it, I find more and more people openly asking me more about my opportunity and how I can make it work as time goes on. This obviously takes the pressure off of me to sell, and the pressure from my prospects to be sold. Basically, it is a more natural interaction. It also effectively cuts that tension of convincing someone of why they should join my business. They themselves see the advantages that I have and naturally want to know more about how to make it possibly work for them too. Customers that I don't have to sell. How does that sound?